Today the FDA finally released its long-awaited proposed rules on e-cigarettes.
On its face, it appears that it is not as bad for consumers as it might have been, but there are still serious concerns. The FDA approval process is very complicated, and the details matter. Unlike some commentators, we are not prepared to say much more until we have a chance to examine them and consider them in the context of existing institutions.
It's important to remember that the recently published rules are only proposed rules at this time.The next step for the FDA will be to open a docket for public comments, which will last for 75 days. After analyzing the 240-page document, CASAA will issue a Call to Action for its members detailing any consumer concerns, instructions for submitting public comments and possible talking points.
To download a copy of the rules...
CASAA: FDA releases e-cigarette rules