E-cig advertising

[Drewsworld]

I for one am DISGUSTED with these pictures...They are downright degrading to women and are insultive to my intelligence...Please post some more so I can see if there are any others that I dont like!!!! ( with nipples is OK)

[marcb70]

Originally Posted by TropicalBob

While its not a tasteful ad I don't think the strategy is wrong since it's not making health claims haha

[Surf Monkey]

Originally Posted by insert_namehere

I'd love some input on this one and put it to use in my own marketing if I felt it would help both the image of PVs and my company's image.

I think a great way to market these would be to tout the lack of second hand smoke. One of the primary reasons cigarettes have been vilified is the fact that they're invasive. Non smokers and former smokers don't want to be around the thick, foul smelling smoke. But PVs don't produce bad odors. They're basically non invasive. They're the polite alternative to smoking.

Coming from a marketing background myself, I think you could take that idea and really run with it. The possibilities for a campaign based on "the polite alternative to smoking" are practically endless.

[Stickless]

Look no further than the "Smilin' Bob" products. (not aimed at you TB) lol

Millions of dollars in sales for a product that doesn't do *****.
Clever tongue in check advertising, infommercials and customer interviews/testimonials.

"It doesn't really take a Muse to inspire horny retards to empty their wallets" - Serendipity in the movie "Dogma"

[Vapor Pete]

Originally Posted by Drewsworld

I for one am DISGUSTED with these pictures...They are downright degrading to women and are insultive to my intelligence...Please post some more so I can see if there are any others that I dont like!!!! ( with nipples is OK)

I agree! I too definatly need to see some more to make sure these are as degrading as they look.
And that is certainly a nipple in that one... right breast by her arm... absolutly disgusting... Wheres the other ones

My breast,
-VP

[TheIllustratedMan]

I think the no-second-hand is a good way to go, but don't you think that one would have to be careful of showing the setting? There is already some trouble with the "use it anywhere smoking isn't allowed!!" approach, so I would think that that would want to be avoided.

[Surf Monkey]

Originally Posted by TheIllustratedMan

I think the no-second-hand is a good way to go, but don't you think that one would have to be careful of showing the setting? There is already some trouble with the "use it anywhere smoking isn't allowed!!" approach, so I would think that that would want to be avoided.

Yes, setting would be important. The idea wouldn't be to give the impression that it gets around bans (though that could be strongly implied.) Think, for example, about people with children who go outside their own homes to smoke. Just one potential avenue to explore.

[ckc]

Best thing i saw was just a photo of Brad Pitt riding his bike,vaping! Get someone with a bit of umph lol.(one for the ladies)

I would like to see them advertised as 'the clean alternative' .

[Surf Monkey]

Originally Posted by ckc

Best thing i saw was just a photo of Brad Pitt riding his bike,vaping! Get someone with a bit of umph lol.(one for the ladies)

I would like to see them advertised as 'the clean alternative' .

... except that that was Leonardo DiCaprio.

[Nephthys]

Originally Posted by scintar

I'm not gonna buy a e-cig because some good looking slut is in a advertisement. I'm doing my homework to see if a site is legit or not. As soon as I see a ad like this I'm marking it as spam. Junk mail like the 100 other sex selling ads i get per day.

How do you know they are sluts, and what exactly constitutes slut?