But this not a "new" recreational drug. Nicotine is already commercially available in tobacco cigarettes for recreational use. This is a new way to distribute it.
Like alcohol, nicotine is approved for both recreational and medicinal uses. The
FDA controls one and the ATF controls the other! Big Tobacco could easily start selling e-liquid that the
FDA can't touch - it would be sin-taxed to death, though. Of course, if it's shown to be safe, they government would have a hard time calling it a "sin" anymore, because there would be a positive impact on insurance and healthcare costs.
E-cig manufacturers should have taken the ALTERNATIVE approach and stayed away from making any smoking cessation claims and the
FDA wouldn't have been able to make any claims of jurisdiction. By claiming it as a stop smoking aid, they were calling it a treatment, which made it a medicinal drug and not a recreational drug. But, that horse left the barn a long time ago. Now we have to chose a lesser of two evils - Big Tobacco or Big Pharma. I'm with Big Tobacco, as then access won't be limited to those with health insurance and/or deep pockets. Big T has a never-ending supply of nicotine, whereas Big P will have to buy it and charge more for it, too. Big T won't have to get
FDA approval and 15 years of clinical trials. And if Big T is making money from it, they'll have no reason to fight it - it could be tobacco's ultimate economic future.
So, from a consumer's economic standpoint, I'd rather see Big T control it. If they were smart, they'd be standing in SE & Njoy's corner right now, too.
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