Reynolds to begin marketing low priced Zonnic NRT gum in convenience stores
Reynolds adds aids to stop smoking | JournalNow.com
Reynolds could quickly grab some NRT gum market share from drug companies by selling Zonnic ten-packs for $3 at convenience stores (which I've unsuccessfully urged drug companies to do for the past several years).
Will be interesting to see if Reynolds places Zonnic with cigarette displays or with other NRT products at pharmacies (as many/most NRT product displays are locked and only accessible by sales clerks).
Will also be interesting to see the reactions by Medicare, Medicaid, health insurers and those who have lobbied for laws requiring taxpayers and healthcare insurers to provide free or heavily subsidized NRT products to smokers.