Their nic is awesome. Clean is the right word. Not a fan of the mayan mocha at all (unless it needs to steep, I'll try later on). I'm not a VG fan, so I got their flavoring and mixed it at my preferred ratio. I am stunned by their nic though...my other flavorings taste 100% better in this than mfs, which is a terrible nic base imho. If NN is clean, mfs is dirty. It all depends on what people like of course - superx loves mfs nic, but he smoked marlboro lights and it's a dead ringer so that makes perfect sense. I smoked roll-your-own locally grown tobacco for most of my smoking life. Even as a smoker I'd gag over pre-rolled cigs. Hence my hunt for clean nic.NN's joose is VERY clean. I've tried five premixed/flavored from them, two are now ADV's that I buy 1000mls of at a time, next order a third will also get ordered in 1000ml quantity. They are all 100% VG, no PG. Never tried their unflavored, have no plans to.