poor customer service and support is their fault. what is driving this current market in the terrible direction its in are ourselves. the companies which make these mods have almost no incentive to set up and finance proper customer service, tech support, RMA procedures, warranty programs, etc when the lifecycles if their products are at most 4-6 months. hell, they dont have much incentive to completely flush out a design because the lifecycle is so short. this is the way the industry operates right now:
- cad renderings are out. OMG HYPE. is there a preorder?
- product is delayed. OMG they are just making it better.
- youtube reviewers get sent samples. generally give good reviews. rarely have issues and if they do they are taken care of
- everyone goes out and buys them
- 3 months later many people are having issues and it is accepted that there are reliability issues and high overall failure rates
- you dont really care (or are unwilling to do anything about it) because there is a good chance that this cycle started again with another product a month earlier
even if you as an individual do not follow this trend the vast majority of people do. also, since vaping is a growth industry there is less of a focus on retention and service and more of an emphasis on new acquisition. until the industry calms down and product lifecycles are at least 1 year this s**tstorm will never end. i can only assume that we are nearing the end of the spec war. we cant really go any lower on resistance without exotic materials or such low gauges that size and weight suffer tremendously. we cant really go to higher wattages because of current battery tech and because flesh burns above certain temperatures. i anticipate that in about 6 months and for probably a year after the spec war will shift to a feature war. more advanced features like bluetooth, wireless charging, color screens, touchscreens, etc will begin to make their way into mods and keep the lifecycle short. the only exception is if an industry leader emerges who is playing the long game and actually invests in their customers.