Just thought I'd share my disgust re pricing of 10 motives e cigs. I've been vaping now for 6 years after successfully stopping smoking in 2012. I've always used 10 motives ordering online from their website. On receiving my recent order I noticed the pack of 5 refills were now a pack of 4, yet the price remains the same!! As a regular customer I have not been informed of these changes, which I find disgusting. Their members should have been informed by email. I also recently found out the same pack at my local Co-op are £2 cheaper!! So much for customer loyalty!!!