My ten White Cloud minis for ten bucks (well 15 if you count postage) arrived today and it couldn't have come at a better time. Today I tried njoy and wasted $8 on a cig with a battery life of probably ten minutes of actually smoking (it burned out after I smoked it five or six times over about eight hours). What a rip off. Too bad, because the njoy tasted great, had 3% nicotine and came in a nifty little plastic box with a flip top. Did I mention it cost $8? My minis are about the same cigarette, same size and everything, even fit in the NJOY box. I haven't tried them all, only the Iced Berry, but as far as nicotine delivery, they are the same or even stronger depending on what strength you get. I'm probably going to buy about fifty of them before the sale ends because in the last few days alone I've wasted about $50 trying different brands. Blus were okay but the second one I bought, the battery malfunctioned and it also burned out within 24 hours. Swishers were okay as well. But all of these are anywhere from six to eight dollars for an e-cig with a battery that burns out before the juice is even close to being depleted. So a buck a piece? How can you go wrong?