I believe the excessive flavorings force peoples tastebuds into another form of half coma (olfactory fatigue) - making them believe they need a lot of them to taste anything.
I have found this to be true with food as well as eliquid.
I dunno how many of my friends can even TASTE the essence of the thing they are eating, they slather everything with too much salt, or cheese, or ketchup or sauces. I can eat a fresh stringbean and it tastes sweet and delicious to me, perfect, actually.
If I buy vendor juice I can cut by 50% and sometimes it still tastes too sweet or strong to me.
