That's a tough question Fran and one I've struggled to answer.
Here are my original notes from the SFT:
Tested at 0.7%. Wow, this is a pretty tough flavor to describe. There are no weird or off notes and it is not harsh. And, it does not taste at all like FA Amarula which is to be expected. FA Amarula is supposed to be like the actual liqueur while INW Marula is the marula fruit on its own.
Flavor wise I honestly do not know of any fruit to compare Marula to. I would love to try real marula fruit.
It is an exotic fruit flavor. It does not taste like any flavor I've ever had before. And I say that in a good way. To me, it is a pleasing and even refreshing fruit flavor. There are sweet, sour and tart notes. I do get some sour and a light tartness up front and the sweet on the exhale. The sweetness on the backside is around mid level.
It's a good flavor.
I can see pairing Marula with other fruits, white or possibly green tea, ice cream or bakery. IMO, it can easily be pushed beyond 0.7%. How far? IDK yet, TBD.