In general it has nothing to do with the coils... it has to do with the wicking... If you're building your own you're probably doing micro-coils... Which tend to perform better than open spaced coils to begin with, but further, you are probably wicking with cotton, which definitely performs better than the original silica... Even if you were using silica, it's going to perform a lot better when it's not being choked by the coil, etc... The point is, when you wrap a coil/wick you're doing it for yourself and probably taking your time to make sure you get it right... when some guy in a factory who has wrapped 3,000 of them before yours and probably has another 5,000 of them to go before he meets his quota for the day, he's not exactly worried about getting it "just right"... or even right at all for that matter...
But anyway... point is, the "wattage" a coil can take has everything to do with wicking... As long as the wicking material and build can keep the coil wet with juice, then it won't give you a "burning" taste... It's only when the wicking falls behind and the wick/coil start to dry out that that happens...
