Most Brits Are Put Off Vaping by Negative Media Coverage
Over a third (35%) said the news stories on vaping fatalities in America were a concern for them.
Our survey shows that most people are put off vaping by the negative media coverage, while at the same time they are not trustful of these news stories... And we also know that many people just don't have the facts about vaping as an effective way to get off cigarettes and boost public health in the UK. There's still a lot of misinformation and lack of understanding.