It's really impossible to say. If you're not doing a good volume in sales you cannot keep up with your overhead even if you're marking items up to 4 times what they cost you. Location, location, location... and marketing.... and local real estate prices.... and so on.I get what your saying, but the mark-up the OP spoke of was beyond trying to cover a B&M overhead, more like trying to fund a new car and exotic vacation![]()
Joke: 2 business-acumen-challenged cousins decide to sell watermelons from the back of a pickup truck by the side of the road. They buy a bunch of melons for $3 a piece and sell them for $2 a piece. On their way home after the first day, they have trouble figuring out why they've got less money than before they started. Suddenly one of the cousins snaps his fingers and says "I've got it! We need a bigger truck!"
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