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Nicotine control: E-cigarettes, smoking and addiction
by Kirsten Bell, Nelen Keane
International Journal of Drug Policy
February 23, 2012
http://www.sciencedirect.com/science/article/pii/S0955395912000072
Abstract
Background
Over the past year or so, electronic cigarettes, more commonly known as ‘e-cigarettes’, have achieved widespread visibility and growing popularity. These products, which deliver nicotine via an inhaled mist, have caused no small amount of controversy in public health circles, and their rise has been accompanied by energetic debate about their potential harms and benefits.
Methods
Interspersed with an analysis of current media coverage on e-cigarettes and the response of mainstream tobacco control and public health to these devices, this article examines the emergence of nicotine as both as an ‘addiction’ and a treatment for addiction.
Results
We argue that by delivering nicotine in way that resembles the visual spectacle and bodily pleasures of smoking, but without the harms of combustible tobacco, e-cigarettes highlight the complex status of nicotine as both a poison and remedy in contemporary public health and tobacco control.
Conclusion
In consequence, e-cigarettes jeopardize the carefully drawn distinctions between ‘good’ and ‘bad’ forms of nicotine.
The last paragraph of the full text article is:
E-cigarettes expose the artificial boundaries placed upon 'good' and 'bad' nicotine and their hostile reception needs to be understood in relation to this. They also challenge the equation between addiction and harm, suggesting the potential for nicotine addiction without the harms of smoking and many of its pleasures. By unabashedly foregrounding pleasure, these products contest its construction as the 'enemy' of public health and make explicit the moral underpinnings of contemporary notions of health, disease and addiction.
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