So I filled up a new cart as I always do when trying out a new juice and then a couple of drops on the atomizer, and umm can we say shredded wheat lol. Thats the first thing that pops into mind after taking a hit of this stuff, shredded wheat. Or maybe shredded wheat with a touch of honey to it, but I'm sure the first thing you'll notice is the shredded wheat taste. Another way to describe this taste is umm well you know right when the atomizer starts giving that nutty taste because the cartridge is too dry and burning up?? Its a bit like that taste just less nutty, its definitely got a bit of smokey feeling to it though.