For current smokers who have only tried cig-a-likes, I'd something with adjustable airflow and a VV (at leats 1000mAh) battery. Simple. Mostly because lots of smokers want that tight draw and go mouth-to-lung, and you can adjust voltage down or up for less or more throat hit. Current smokers have slightly sensitive throats but need the nic, which is sometimes harsh. When the throat recovers after a few weeks they can stand more throat hit, and most likely will want it.
No need for sub ohm, high wattage, temp control, wide-bore tips... And not everyone eventually moves to lung-hitting and clouds and rebuildables. I bounce to my High Voltage setup once in a while but my Aspire mini Naut with VV batt is still my go-to (smoked 2 packs a day for about 15 years). Not interested in tinkering too much personally.
The most important things when trying to make the switch is to find YOUR desired setup and finding your favorite juices. Gotta be open to trial and error, aware of the options, and eventually spending more money on different hardware if needed. And if they never find the juice they like and experience it the way they like it, back to cigs they go!
No need for sub ohm, high wattage, temp control, wide-bore tips... And not everyone eventually moves to lung-hitting and clouds and rebuildables. I bounce to my High Voltage setup once in a while but my Aspire mini Naut with VV batt is still my go-to (smoked 2 packs a day for about 15 years). Not interested in tinkering too much personally.
The most important things when trying to make the switch is to find YOUR desired setup and finding your favorite juices. Gotta be open to trial and error, aware of the options, and eventually spending more money on different hardware if needed. And if they never find the juice they like and experience it the way they like it, back to cigs they go!