"So if we can figure that the nicotine in the e-cigarettes is basically a generic version of the same nicotine that is in prescription products," says Dr. Joel Nitzkin, Chair of the
tobacco Control Task Force for the American Association of Public Health Physicians. "We have every reason to believe that the hazard posed by e-cigarettes would be much lower than one percent, probably lower than one tenth of one percent of the hazard posed by regular cigarettes."
Dr. Bruce Campbell, a cancer specialist at the Medical College of Froedtert in Wisconsin, even encourages the use of e-cigarettes if it helps smokers stop smoking. "Any time we can get people to cut down on smoking," he says, "it's a good thing!"