If I was big tobacco...

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Nkayy

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I would make fairly high-quality e-cigarettes that people liked and sell them at a price/rate that would pretty much breakeven or maybe be slightly cheaper. This would make your customers live longer/buy more. (I would actively try to get my customers to die less and later.)

I would make vapor with nicotine AND MAOIs. Make the switch flawless.

Also lower the start-up cost to a small profit and make most of the profit off juices/parts.

I would probably create an ego-style battery but with different threading which would require people to buy MY atomizers/batteries/whatever.

I would also make some sort of non-medicated dye-based teeth-whitening vapor. In fact, just some blue dye would do the trick. There are already lipglosses like this on the market.

(Not saying these are *GOOD* ideas, just probably profitable.)
 
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MrStik

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They have a customer base that is already addicted. Why would they lower the price on anything? If you wanted to quit and live, there would be a premium to that. Big Tobacco has already proven they do not give a rat's behind about any of their customers. They are entering the ecig business and they are making an inferior product that costs a premium. Profit margins are probably through the roof. They do not care if the smoker quits or not. Quitting means they are able to keep a customer addicted to nicotine and using their product. A smoker who quits vaping will obviously go back to smoking. So by making a piss poor cigarette replacement, they win both ways...

Not trying to sound like a ....., but that is the truth.
 

Nkayy

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Jun 18, 2013
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They have a customer base that is already addicted. Why would they lower the price on anything? If you wanted to quit and live, there would be a premium to that. Big Tobacco has already proven they do not give a rat's behind about any of their customers. They are entering the ecig business and they are making an inferior product that costs a premium. Profit margins are probably through the roof. They do not care if the smoker quits or not. Quitting means they are able to keep a customer addicted to nicotine and using their product. A smoker who quits vaping will obviously go back to smoking. So by making a piss poor cigarette replacement, they win both ways...

Not trying to sound like a ....., but that is the truth.

I'm not saying they care about anyone's health, but a customer that lives longer spends more. Nobody wants a cancer free cigarette more than big tobacco, then they can take the ugly warning labels off and sell more. I would agree that most vendors only care about the sale, but in case of repeat-buyer markets, longevity of your customer is important. This is why they add filters and such.
 

Ibocpro

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Ahh but the issue is that if the "customers" can get better stuff (PV's and juice) from other companies then they would have to compete for lower margins and profits. So they will attack the little guys to eliminate the competition. Joining with the pharmaceuticals and government (taxes and regulation) they will do their best to control the market. If they could find a way (and I am sure they are trying) to regulate the market through control then they could increase profits. I have no idea how this will play out but as vaping gets more people off analogs I will bet there will be some major changes. Kinda bleak but that just my thoughts.
 

MrStik

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I'm not saying they care about anyone's health, but a customer that lives longer spends more. Nobody wants a cancer free cigarette more than big tobacco, then they can take the ugly warning labels off and sell more. I would agree that most vendors only care about the sale, but in case of repeat-buyer markets, longevity of your customer is important. This is why they add filters and such.

As long as the human race keeps reproducing, they have a fresh breed of new customers. Big Tobacco could care less about a cancer free cigarette. Didn't they add about 400+ poisons and cancer causing chemicals to the cigarettes? If that is wanting a cancer free product, then I wouldn't want to see what they could come up with if they really wanted to kill its customers. You are living a pipe dream and good luck with that.
 

stevegmu

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If I were big tobacco, I'd spend the money to come out with an easy to use, refillable tank system- like an ego battery with top-loading clearomizer. I would then roll out a line of e-liquid that tastes exactly like the cigarettes I sell, as well as come out with a line of disposables. I would make it the purest e-liquid on the market , in a state of the art lab and publish the ingredients, show independent lab tests of the e-liquid and invite the press to tour the facility. I would also spend $millions on AD campaigns educating the public on vaping, as well as hire a prominent celebrity as a spokesperson.
 

Steam Turbine

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I'm not saying they care about anyone's health, but a customer that lives longer spends more. Nobody wants a cancer free cigarette more than big tobacco, then they can take the ugly warning labels off and sell more. I would agree that most vendors only care about the sale, but in case of repeat-buyer markets, longevity of your customer is important. This is why they add filters and such.

Even though smokers will die from using BT products as intended (which btw is the only product that will kill you when used as intended). It won't kill the user instantly. It takes 30 years or more to die from it. That's long enough for BT's to make the billions they need to keep not giving a ratsass about the health of their customers.
 
If I was Big Tobacco I would start lobbying with my pals down at big Pharma and get these pesky e-cigs reclassified as medicinal devices. Stifling competition down to those that can afford the licensing fees involved.

I would also release my own brand cig-alikes with limited battery life, limited flavour selection and poor vapour production; in order to put off potential converts, with my poor quality devices.

Oh wait... they already did that...
 
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Ref Minor

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I would make fairly high-quality e-cigarettes that people liked and sell them at a price/rate that would pretty much breakeven or maybe be slightly cheaper. This would make your customers live longer/buy more. (I would actively try to get my customers to die less and later.)

I would make vapor with nicotine AND MAOIs. Make the switch flawless.

Also lower the start-up cost to a small profit and make most of the profit off juices/parts.

I would probably create an ego-style battery but with different threading which would require people to buy MY atomizers/batteries/whatever.

I would also make some sort of non-medicated dye-based teeth-whitening vapor. In fact, just some blue dye would do the trick. There are already lipglosses like this on the market.

(Not saying these are *GOOD* ideas, just probably profitable.)

If I was a shareholder in Big Tobacco, I would replace you as CEO.
 

Ref Minor

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As long as the human race keeps reproducing, they have a fresh breed of new customers. Big Tobacco could care less about a cancer free cigarette. Didn't they add about 400+ poisons and cancer causing chemicals to the cigarettes? If that is wanting a cancer free product, then I wouldn't want to see what they could come up with if they really wanted to kill its customers. You are living a pipe dream and good luck with that.

This is true, so long as Cigs don't kill you until you are past reproductive age BT is fine.
 

Coastal Cowboy

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If I was Big Tobacco I would start lobbying with my pals down at big Pharma and get these pesky e-cigs reclassified as medicinal devices. Stifling competition down to those that can afford the licensing fees involved.

I would also release my own brand cig-alikes with limited battery life, limited flavour selection and poor vapour production; in order to put off potential converts, with my poor quality devices.

Oh wait... they already did that...

They already tried to regulate them as medicinal devices, got sued, and lost on appeal. See Soterra, Inc. vs US Food and Drug Administration.
 
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