REALLY interesting thread. Thanks, Downtown, for starting it! Both sides, or should I say all sides, bring up interesting and valid points. In general I tend to agree with Downtown because I favor quality, but I see people caring more about price and convenience. Why else would people continue shopping at MalWart when everyone knows they drive good, American businesses into the ground? In some areas it's so bad that you have to drive an hour to find an alternative, and I think that's positively criminal. But until the American people get their heads out of their a**es and start voting with their wallets, it isn't going to change.
I've spent a great deal of my working life in "boutique" or "niche" businesses - I've manufactured futons, soaps, and spent many years restoring antiques and high-end furniture. None of these were businesses that will ever go mainstream, but there is a segment of every market that prefers a handcrafted, natural, product made and sold by knowledgeable, helpful people. I'm glad I can pick up some NJOYs at my local 7-11 if I don't have my eGo with me, or if I'm out of juice. I don't expect to buy a high-quality product there. I'm also glad there are a couple B&M stores in my city where I can handle the products, ask questions, and even try different flavors. I'm also pleased to know that when I go online, there is a whole world of stuff out there that ranges from the utilitarian to the exotic.
This is obviously a new industry, and it's already had some growing pains. There will be more changes to come. But I think that all segments of the market can flourish if allowed to. I think it's a little like the microbrew beer market. The guy who drinks Bud Lite may never try a Blue Moon or a Sam Adams, but those products aren't really aimed at the Bud Lite guy anyway. The people who like Sam Adams however, just might try some of the expensive microbrews that are starting to pop up in the better stores. Something for everyone, and yes, experienced users of any product play a huge part in moving things along.