Purchased this in a store that was selling a variety of products in a mall in town. e-Cigarettes and accessories were recently being sold by them at a promotional price. I stumbled upon reading about LiQua's "how to spot fakes" page a couple days back - and it was a primer for me to be prepared to detect counterfeits, but I wasn't expecting this kind.
Upon first impression it looks legit, but after opening it and smelling the contents, its no where near what I expected.
Below are two comparisons. One is fake (bad rancid taste) and the other is the proper flavor I borrowed from a friend for comparison. Can you tell which is fake?

Expiry date... on box and bottle.

I'm guessing you know which one is probably fake by now, but this particular bottle was the only flavour that I could compare to another stash bottle of the same flavour (but is good tasting) which I borrowed from my friend for comparison (and this bottle was the only bottle of the batch I bought that happened to have an overlapped sticker). Without a bottle to compare to, you would never know the difference until you unboxed/unwrap everything and smelled it.
The other bottle (Apple flavour) which I purchased together with the flavour above, also tasted rancid and surprisingly had only one sticker on it. Expiry dates are all the same... barcode numbers are all unique.
I personally find this a fake based on a couple reasons. The taste: rancid - something once you put in your dripper, you'll have a hard time removing the smell and aftertaste. Washing my dripper dry twice and trying to overlap the smell with a stronger juice and you'll still taste that horrible flavour... so bad, that I had to replace the wick.
The other reason was that the sticker was a dead giveaway - overlapping another in this particular bottle; its one of the unopened bottles which I unfortunately found out much later. Surprisingly, all the bottles are encased in plastic wrap that needed tearing up to get to the contents... very much in the same fashion like the original.
Below shows the sticker that was being covered (and is going to be my reason for a refund/exchange):

All I know is... if this is truly fake, then they are getting better and better at their game.
I know what some of you may be saying: that it could be legit as there are different manufacturers for the e-juice. But look at those expiry dates and batch numbers. Both expiry dates are 2015 but the fake tastes horrible. Just on visual inspection, The fake one is a "more recent batch" than the original if those numbers represent what I think they represent.
Another possibility is, chances are this compared bottle was probably old and had its sticker manipulated - its feasible explanation, but the plastic wrapping on the bottle? The other apple flavoured rancid bottle that shows no sign of being tampered in any way (based on personal observation) but is still nasty - is giving me doubts on this batch's authenticity.
I'm going to sample flavors before making a purchase next time...
P/S - The images above show the following for those who still can't tell:
Box (for both pictures above):
Left box (Fake) - Right box (Original)
Bottle (for both pictures above):
Left bottle thats clearer liquid (Original) - Right bottle thats darker liquid (Fake)
Upon first impression it looks legit, but after opening it and smelling the contents, its no where near what I expected.
Below are two comparisons. One is fake (bad rancid taste) and the other is the proper flavor I borrowed from a friend for comparison. Can you tell which is fake?


Expiry date... on box and bottle.


I'm guessing you know which one is probably fake by now, but this particular bottle was the only flavour that I could compare to another stash bottle of the same flavour (but is good tasting) which I borrowed from my friend for comparison (and this bottle was the only bottle of the batch I bought that happened to have an overlapped sticker). Without a bottle to compare to, you would never know the difference until you unboxed/unwrap everything and smelled it.
The other bottle (Apple flavour) which I purchased together with the flavour above, also tasted rancid and surprisingly had only one sticker on it. Expiry dates are all the same... barcode numbers are all unique.
I personally find this a fake based on a couple reasons. The taste: rancid - something once you put in your dripper, you'll have a hard time removing the smell and aftertaste. Washing my dripper dry twice and trying to overlap the smell with a stronger juice and you'll still taste that horrible flavour... so bad, that I had to replace the wick.
The other reason was that the sticker was a dead giveaway - overlapping another in this particular bottle; its one of the unopened bottles which I unfortunately found out much later. Surprisingly, all the bottles are encased in plastic wrap that needed tearing up to get to the contents... very much in the same fashion like the original.
Below shows the sticker that was being covered (and is going to be my reason for a refund/exchange):

All I know is... if this is truly fake, then they are getting better and better at their game.
I know what some of you may be saying: that it could be legit as there are different manufacturers for the e-juice. But look at those expiry dates and batch numbers. Both expiry dates are 2015 but the fake tastes horrible. Just on visual inspection, The fake one is a "more recent batch" than the original if those numbers represent what I think they represent.
Another possibility is, chances are this compared bottle was probably old and had its sticker manipulated - its feasible explanation, but the plastic wrapping on the bottle? The other apple flavoured rancid bottle that shows no sign of being tampered in any way (based on personal observation) but is still nasty - is giving me doubts on this batch's authenticity.
I'm going to sample flavors before making a purchase next time...
P/S - The images above show the following for those who still can't tell:
Box (for both pictures above):
Left box (Fake) - Right box (Original)
Bottle (for both pictures above):
Left bottle thats clearer liquid (Original) - Right bottle thats darker liquid (Fake)
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