I have the americano tobacco and I don't taste clove (which is a flavor I hate). I think it's pretty close to a regular cigarette taste. I also have the cherry cigar...just a hint of cherry and the "cigar" isn't overpowering. I won't use the cherry cigar as much as the americano tobacco, but it'll be nice when I'm just needing something very different.
Oh, almost forgot...I was at the Bradenton store yesterday and learned two things: shake the bottle because the nicotine will settle and also squeeze out any liquid back into the bottle that might have been left in the dropper.