To my delight I noticed that a new vapour shop had opened close to where I stay (Ayr) I popped in today to hopefully spend some money and support the place as I am all for supporting local businesses. The prices were crazy! It was all branded "Totally Wicked" which looked very professional, the guy serving was very pleasant too but he was asking £8.99 for a 20ml bottle of menthol! That wasn't even the premium juice. I can buy a 10ml bottle for £1.95. I am aware that he has overheads to meet and all that but c'mon that is one hell of a markup? He was looking for £14.99 for a mini nova kit which I can pickup for £8.99. I was.So disappointed I just walked out and said I would think about it and maybe come back but at those prices I can't see it. Am I being unfair? Does he really need to charge that sort of markup?