I'ill bet on it that vaping will be lumped into the same category. This is hard core - vapers are not helping the anti-smoking campaign.
We "still smoke", as an acquaintance pointed out the other day. That's a powerful perspective because it houses those who are ignorant, as well as those you are nazis. At the very least, we may be doing harm to ourselves (but alas, there are other more hazardousn and fun ways to do that

).
I personally wouldn't even engage with a company with the above policy. I also would be leery of wishful thinking - I would show support and fight for individuals rights, but I wouldn't chant "vaping" as an acceptable substitute to those with closed ears.