US tobacco giant companies to market e-cigarettes

[papillon822]

They all want their share of profit. Next it will be the governments taxing e-cig products

Check this article in the Toronto Star today

http://www.thestar.com/business/2013/06/11/marlboro_maker_altria_jumping_into_ecigarettes.html

 

[Smile n' shine]

There are pros and cons to the Giants stepping into the market.
The cons of course are taxes and the pros are the billions used to possibly influence the FDA.
Canada could continuously stay at a standstill position, considering we have more important fish to fry.
The current size of our vaping community is not large enough to take advantage of yet!

 

[Esharp]

Don't really know what to make of it just yet. They are certainly trying to stay in the game. With pending FDA regulations coming soon, I wonder if they already have the inside track. Gonna have to wait and see how this one plays out.

 

[Talyon]

It's me beleif that they do have an inside track, as they have the dough for either situation.

 

[froghammer]

An inevitability. And yeah, it's a good and bad thing. Good because it could help legitimize it but bad because they'll Walmart the industry. They can afford regulation and the smaller companies likely can't.

Another bad possibility I can think of is that instead of legitimizing it, the opposite could play out. To all of those people who argue it undermines years of "denormalizing" smoking (because it *looks* like smoking...), having Big tobacco involved may poison the well simply from an association point of view. At least now it's a separate thing. Imagine the panties twisted if it's the same enemy promoting both things! Haha.