I know most of you probably would rather keep your e-cig upright rather than lying on its side. Problem is e-cig can fall over much easier unless you purchase some sort of e-cig stand, but if you don't want to get a stand, can't afford it etc what I do is put my ecig in the center hole of a stack of CD's (or DVD's). To take it a step further if you have a CD spindle lid you can put the CD's in it for even more balance.