I pay about $10 for a 15ml bottle here in Vegas. This particular shop mixes their own. When you order, they tell the mixer what you want and she mixes it for you right then in their mixing room. It takes a bit longer than just running in and picking something off the shelf, but it is worth the wait. Some of the shops here charge up to $12 for a 12ml bottle. It just depends on the vendor and if they mix their own or order from other vendors. Some shops carry brands from China and they tend to cost a lot less than those that order from the 'Gourmet' shops.