we have been trying to tread lightly on crossing certain lines.
people quitting analogs and people who are into the latest gear and the people that love mods and building stuff are not the same person, the normal is a specific starting point which is stick styles and simple kits and then the progression form there. some are helped by a friend and are immediately exposed to the more advanced or NEWER stuff you dont and wont see in retail chains which only carry stick styles which is logical since they are the closest looking to analogs and thats a wise choice. But satisfaction and keeping off analogs is not that easy, its a battle like alcohol, many of us fight this battle all the time, something bad happens and i light up using that as an excuse, call it weak minded, call it a addiction, call it whatever you want, but i call it a battle and we , Dan & I want to assist in that battle and will do so as we have done.
BUT... As a online business, being on ecf, becoming popular becuase of the newer products its difficult to handle each group specifically, so in the last few months we have discussed this(Dan & I) and since we will never turn into just a stick style site with filler cartos we have to somehow make sure they are not left out, that the newcomers are welcome and can make a simple easy choice on what suits them without confusing them when they see 30 types of cartos and rebuildables and a gazillion batteries splashed all over with 40 types of kits, thats simply not enticing for a new comer and will only confuse them.
That is where making separate groups comes in, starting with alpha and then doing other meaningful things to improve the experience, this will include many more new items, much more testing done, many more instructional videos and getting many more spares for products so people can buy back ups for kits. we will be expanding our lineup immensely, it just needs to be done properly.
