We are not going to change what vendors do especially those that are only concerned at charging as much as they can get away with.
Not true, at least for vendors listed here on the ECF home page. Those vendors live and die by our words here, and
will change things if we are unhappy, if it is possible. And they are generally very careful about health claims in their wording.
The worst case was Smoking Everywhere, which the FDA said was making health claims for smoking-cessation, making it a drug system according to the FDA. A federal judge just ruled against the FDA in this case, ruling that ecigs are a modified-risk recreational
tobacco product, and not a drug system. So I wouldn't worry too much that for a while anyway...the concern now is eventual taxation and nic-level regulation, but not banning PV outright. That seems to be off the table for now.
Brand names, especially of major cig brands, have juices named similarly to the cig brand name, but not exactly. Mbro for Marlburro, for instance. Or Madbull for Red Bull flavor.