Big Tobacco Investing in ECigs, should you

[szot]

Big Tobacco invests in e-cigarettes. Should you?


U.S. sales of electronic cigarettes are expected to jump past $1 billion this year, and where there's growth like that you can bet someone is making money – whether it'll be new companies or Big tobacco remains to be seen.

 

[AgentAnia]

"All of these big gains [for e-cigarettes] are coming at a time of zero regulation, no taxes and a lot of hype," says one analyst who requested U.S. News to not use his name. "The bottom line is that only a limited number of people will switch once the playing field is leveled. Our research shows that it won't happen because e-cigarettes are just not as satisfying."

Wait. What??

 

[TomCatt]

"Longer term, the burning question is: Who is best positioned when government regulators take control of a market that's so unfettered it can legally target adolescents with candy-flavored smokes."

Gee, I wonder how Mr. Satran really feels about ecigs?