British American Tobacco's $5billion plan...?

[Fredman1]

This I think will change vaping. Can't help but wondering what vaping will be like in 10 years time. When the big boys enter, things usually goes downwards...!
British American Tobacco aims for £5bn revenues from ‘next generation’ products

 

[sofarsogood]

I'll probably be vaping in 10 years and if I have my way it will be identical to what I'm doing now in every detail. I mix and rebuild so my cost of materials, ingredients, batteries, etc. is negligable. Vaping is free. Heat not burn will be expensive, comparable to cigarettes.

 

[Fredman1]

Yeah I make my own stuff to. I'm sorted for the future. Just can't help being pessimistic about how big business operates. Vaping in general is all about the smaller guy being led by customers preference. We actually run the vaping industry I like to believe....

 

[bombastinator]

Don’t count on it. Big tobacco is notoriously incompetent when it comes to actually making things. Their idea of a product is a marketing campaign. They worry about what they’re selling afterwards. They’re in an industry whose product hasn’t changed materially for over a hundred years. Legislatively they’re powerhouses, but as far as actual manufacturing goes they’re hopeless.

 

[Beamslider]

Big tobacco will only be interested in closed pod like systems where they get continual cash from ripping people off. They will spend millions lobbying government to try and force all hardware to be like that. Government will buy into it because it is easy to tax the heck out of it and because of lobbying $$$$$$

 

[bombastinator]

Big tobacco will only be interested in closed pod like systems where they get continual cash from ripping people off. They will spend millions lobbying government to try and force all hardware to be like that. Government will buy into it because it is easy to tax the heck out of it and because of lobbying $$$$$$

I will grow my own tobacco and extract it myself before I go along with that hooha

 

[Fredman1]

This is how I see it going. Again hope i'm wrong. Would be nice if vaping carries on like it is now...in the hands of the people.
In 10 years time we won't be coiling and wicking cotton anymore. Devices will be radically different in both functions. Who knows... maybe a laser beam vaporizing a pressurized mist...
Big money will be running the industry with the faceless beaurecrats in their pockets. Most of the smaller DIY entrepreneurs would've been bought up and closed down, ala Microsoft and Google...
Reality is when big money is involved, things change and quickly to....
Man I need to sort out my diy skills, as I make s..tty juice so far...

 

[stols001]

Well, this is unfortunate, but not unexpected. I wonder if BT asked for a few more years to get all their products deemed.

Stock up, is all I can say. I'm not sure what new products will really be coming out that were invented by vaping, not tobacco companies, and I'm not sure what kind of access we will have to these things.

One thing is certain, BT is not going to sit by and quietly provide low cost nicotine to vapers, that is NOT going to happen. Whether they will continue going after the emerging new market and pod systems, and leave "old school" and "Chinese" vape stuff alone as it will eventually be a smaller market share, whether they will try to compete with it (unlikely) or whether they will simply lobby legislators to drive current vape methods out of the market is uncertain. The one thing that IS certain, is that they're not going to do nothing.

Given how BT thinks, I could see a lot of heat not burn products entering the market, containing the exact same chemical soup that smokers are used to AND nicotine, hitting the market. They will think it will keep current smokers hooked into "their" market, and they may be right. A smoker hit with "low nic" tobacco may well try vaping, or simply switch to heat not burn, thinking (correctly) that it is a) harm reduction and b) worth the price of not giving up their chemical soup. I think that vapers who have already switched will have little interest in that market, but whether BT will let them BE, or try to target them should be interesting....

One thing's for certain, I'm not a teen anymore, I'm not going to be trying to get my hands on a Juul. And, before Christmas arrives (maybe thanksgiving) I will be buying another gallon of 100 mg nicotine, because I want nothing to do with it.

5 billion is a large market. Sigh.

Anna