Wow! I just saw an ad on TV for the EZ Smoker!! I love this because all the right points were made about how it works, how its better for you and those around you. The ad didn't say it was to help you quit smoking. I don't love it because they really played up the fact that you could use it anywhere and showed a guy using it in a restaurant and being confronted by a waitress who went away smiling after he "put it out on his hand". And then there was the lady who said she uses it at her desk at work. I guess it bothers me because we all know that we don't want to be too confrontational about it and turn people off. It's great because it's educating the public in a BIG way. I didn't like the purchasing plan at all though: they say they will ship it to you for free but you sign up for a monthly plan where they send you the cartridges and they don't say how much they will cost you-you have to call for that info. But hey, it's a national TV ad, how cool is that?!