Taking the stress of " NEver Ever Again!" out of the equation makes it so much easier to stop with just one. Tell me I cant ever eat another donut as long as I live and I will likely eat an entire boxfull. Tell me I can have one whenever I want to, and it's no problem to be moderate. I think its the same for many of us.
I completely agree. The stress of "quitting smoking" can sometimes be a bit too much. If I want a cigarette, I forgive myself that tresspass.