I'm not so sure how a candy flavoring is to not suposed to have a perfume like smell or taste, considering that the flavorings are extracts.
Atleast to me, the flavors are pretty consistent to other sites. But I will say this, the menthol...it's not menthol. It's more like Colgate. I taste spearmint/peppermint in it. I've been a menthol smoker for 14 years, and I know what menthol tastes like. Their menthol tastes exactly like my DIY experiment to achieve a Kool's flavor(although I was mostly a Marlbro menthol smoker), except theirs taste tabacco free.
So, in all honesty, I would say their flavors are on par with most sites, just really lacks the tabacco taste. Easily fixed though. Just add some of your favorite tabacco liquid to it and there you go. I personally like to add Hilton, tab, 555 or Hilton....yes, hilton is listed twice, I know.