Also, adjust how high up the coil is relative to the deck. I've found in my IGO-W, a few things can happen:
If the coil is too low and I add too much liquid, the liquid will touch the coil and get hot and boil. Tastes nasty, tends to carmelize the coils. Don't loop cotton under the coil/s if you can help it. Line up the air hole with the coil, and again - with these side venting atomizers, raise that coil up.
Also - if you have the voltage too high (mentioned earlier), can burn if you don't realize what's happening.
Last thought - if you have burned the cotton (truly burned), replace it. Nothing worse than adjusting things and then 30 minutes later finding out it's burnt to a crisp inside the coil. For me, if it's not totally screwed I can shift it to where the "burn" is exposed (and covering a clean piece of wick) and eventually it cleans up. I only do this if I don't have access to cotton and am out and about.