think that one big issue to adress is how the devices are marketed.in order to maximise profits,many websites starts making unproved claims about the safety of their products and insisting on the benefits without mentioning the potential harm.
i understand this from a pure business perspective under the highly competitive conditions , however these practices are one of the main factors that may jeopardise the whole e-smoke revolution.
i am new to this forum but i came to understand that a lot of suppliers are folowing it as this being the main hub of the e-smoking community,and i want to recomand some steps to folow that for sure will not make them more profits than now ,but will help the cause that we are all thriving to support:
1-make the website acces only available to adults(i know this is difficult ,but most adult rated website use a disclamer ,to be ,at least safe from the legal point of view
2-use all the means possible to unsure that the sale of your products is not to under aged through verfication of bank card information by your intermediary(im sure something like that may be sorted by paypal and such....)
3-explain clearly the uncertainty related to the presumed safety of these devices,and that clinical trials are still to be made,and let your customers make an informed choice between regular cigarettes and e-cigs
4-state clearly and as often as possible that nicotine is a poison,and that they are numerous risk associated with the regular consomption of such substance
5-avoid the use of marketing materiel that may attract a younger audience(for ex the TW logo),this will be definetly used against the device use and regulation
6-try to keep the website design sobre (boring if possible),and keep in mind during their conception that they are supposed to be adressed to mature audience.
7-avoid flashier designed products ,these may be seen by regulators as an attempt to attract a younger audience.
8-avoid any mention of e-smoking as an NTR
these are some recommendations that came to my mind now,and im sure there is more to be suggested and done.suppliers ,please REMEBER that you are the e-smoking visual ambassadors to the regulators,and they are looking at your websites and marketing strategies(cigarettes lobbies have invisible hands working for them,and they will look for the slightest mistake of your part).
most of the recommandations have big chances to be included in the regulation if this device is approved.set these standards before the regulators obliges you to folow them.maybe you will not make a lot of profits right now ,but the more responsible you are the more you will be respected and notorious in the industry in the futur.
i am inviting all the members to share their ideas and recommendations.and hope the suppliers present on this forum will give their point of view as well.this is one of the main issues to be discussed when talking about the regulators point of view and the arguments they will present to ban the electronic cigarette.a lot of responsability lies on the shoulders of the current suppliers to make this infant industry survive.
i understand this from a pure business perspective under the highly competitive conditions , however these practices are one of the main factors that may jeopardise the whole e-smoke revolution.
i am new to this forum but i came to understand that a lot of suppliers are folowing it as this being the main hub of the e-smoking community,and i want to recomand some steps to folow that for sure will not make them more profits than now ,but will help the cause that we are all thriving to support:
1-make the website acces only available to adults(i know this is difficult ,but most adult rated website use a disclamer ,to be ,at least safe from the legal point of view
2-use all the means possible to unsure that the sale of your products is not to under aged through verfication of bank card information by your intermediary(im sure something like that may be sorted by paypal and such....)
3-explain clearly the uncertainty related to the presumed safety of these devices,and that clinical trials are still to be made,and let your customers make an informed choice between regular cigarettes and e-cigs
4-state clearly and as often as possible that nicotine is a poison,and that they are numerous risk associated with the regular consomption of such substance
5-avoid the use of marketing materiel that may attract a younger audience(for ex the TW logo),this will be definetly used against the device use and regulation
6-try to keep the website design sobre (boring if possible),and keep in mind during their conception that they are supposed to be adressed to mature audience.
7-avoid flashier designed products ,these may be seen by regulators as an attempt to attract a younger audience.
8-avoid any mention of e-smoking as an NTR
these are some recommendations that came to my mind now,and im sure there is more to be suggested and done.suppliers ,please REMEBER that you are the e-smoking visual ambassadors to the regulators,and they are looking at your websites and marketing strategies(cigarettes lobbies have invisible hands working for them,and they will look for the slightest mistake of your part).
most of the recommandations have big chances to be included in the regulation if this device is approved.set these standards before the regulators obliges you to folow them.maybe you will not make a lot of profits right now ,but the more responsible you are the more you will be respected and notorious in the industry in the futur.
i am inviting all the members to share their ideas and recommendations.and hope the suppliers present on this forum will give their point of view as well.this is one of the main issues to be discussed when talking about the regulators point of view and the arguments they will present to ban the electronic cigarette.a lot of responsability lies on the shoulders of the current suppliers to make this infant industry survive.
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