The whole experience has been win/win. I had been thinking/trying to quit analogs for a long time. My wife is pregnant and the smell was driving her nuts. She would actually gag when I came back in from outside having a smoke.
No smoky smell (for her, and me)
No going outside
Controlling the nic level (less in the morning, more with a cocktail)
Totally fun flavors
I'm fast becoming an evangelist for this whole deal.