I thought I'd share my impressions after patronizing Slim's E-Juice online store, and sampling some of the wares. It's not the fanciest-looking web location you'll visit, but it confidently markets what must be one of the largest menus of e-liquid flavors available from a homespun-type operation. Online since 2013, apparently they mix for many local stores.
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Selection - This is a little intimidating, to be honest. It's easy to choose a flavor category from the "E-juice Flavors" drop-down menu, at leftmost on the top bar, and there's a huge pile of good stuff under there worth exploring. But right next to it is a link for "Slim's Signature E-juice," and if you're like me you skirt the pedestrian lanes and dig into the pride of the franchise. Why waste time with the common stock when you can examine a few of the jewels instead? Click. POW!
*Slim has 109 signature blends*
What? One hundred and nine! All with slick names and pictures that frequently impute no understanding of the flavor profile. Examining these is a big click-job, so start by switching the Display from Grid to List view, where at least you can read the start of the description before opening the selection's page (and do that in a separate browser tab, I suggest).
Full Descriptions - Perhaps my favorite thing about the site is the full listing of flavor notes, and these are detailed enough to feel like a bit of DIY training.
Honest Reviews - Good ones and bad ones are all on display.
Shipping - I ordered Sunday night 9 Aug. It was shipped with tracking on the 11th and received on the 13th, a day ahead of USPS estimate. Orders over $50 (like mine) get free Priority Mail shipping.
Bottles and Labels - Neatly and legibly hand-written on a pre-print sticker, with no indication of mix date (at least on the 10mL size). The bottles are soft-squeeze clear plastic with narrow tips and child-resistant caps.
Price and Volume - Right in my zone. 5x10mL sample packs are $23. Standalone pricing is $4.75/10mL, $9.50/30mL, $14/50mL, $20/100mL (2x50mL), $40/250mL (5x50mL), $36/8oz bottle (236mL), $70/16oz bottle, and $116/32oz bottle. Yes, you can buy it by the quart. But wait! Nearly every page advertises the permanent 20% discount code: thankyou. It works. A card that came with my first order offered a code for a free 30mL bottle as well.
Customization - You get the clear feeling that you can have it your way. On the selection page, nicotine is added in 2mg/mL increments from 0-12, then in 4mg increments up to 36. The PG/VG Ratio selection is just a little vague; other than Slim's Standard Mix (60PG) and 50/50 (that's mine), you can choose "More" PG/VG and "Max" PG/VG. The Flavor Level can be Standard (15%) or Heavy (20%), and Double (30%) is available for a little upcharge based on bottle size. Available "addons" include Sour, Menthol, Sweet cream, Sweetener, Smooth, Koolada, Crème la crème, and Ethyl maltol. A "Special Requests" box lets you know you can add any flavor or request a custom nic level...I suspect you could specify a custom PG/VG ratio here also, or remove a flavor from a blend. There's one more option available, but they don't like to talk about that here, so I won't (it's legal, though). And if you want to try something they don't already have, there's a page where you can Create Your Own E-Juice, using any five or fewer (non-signature blend) flavors on the site, plus optional addons.
They've also recently added a "Cloud Juice" line, with maximum possible VG using VG nicotine base (0-12mg strength), currently consisting of 10 different blends in 50mL glass bottles for $25 (before discount).
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Once I got warmed up, I started choosing, and my fantasy cart got a little top-heavy. I settled on 3 sample packs, and have tried out the first five flavors already. I like them all. Descriptions next post....
-----
Selection - This is a little intimidating, to be honest. It's easy to choose a flavor category from the "E-juice Flavors" drop-down menu, at leftmost on the top bar, and there's a huge pile of good stuff under there worth exploring. But right next to it is a link for "Slim's Signature E-juice," and if you're like me you skirt the pedestrian lanes and dig into the pride of the franchise. Why waste time with the common stock when you can examine a few of the jewels instead? Click. POW!
*Slim has 109 signature blends*
What? One hundred and nine! All with slick names and pictures that frequently impute no understanding of the flavor profile. Examining these is a big click-job, so start by switching the Display from Grid to List view, where at least you can read the start of the description before opening the selection's page (and do that in a separate browser tab, I suggest).
Full Descriptions - Perhaps my favorite thing about the site is the full listing of flavor notes, and these are detailed enough to feel like a bit of DIY training.
Honest Reviews - Good ones and bad ones are all on display.
Shipping - I ordered Sunday night 9 Aug. It was shipped with tracking on the 11th and received on the 13th, a day ahead of USPS estimate. Orders over $50 (like mine) get free Priority Mail shipping.
Bottles and Labels - Neatly and legibly hand-written on a pre-print sticker, with no indication of mix date (at least on the 10mL size). The bottles are soft-squeeze clear plastic with narrow tips and child-resistant caps.
Price and Volume - Right in my zone. 5x10mL sample packs are $23. Standalone pricing is $4.75/10mL, $9.50/30mL, $14/50mL, $20/100mL (2x50mL), $40/250mL (5x50mL), $36/8oz bottle (236mL), $70/16oz bottle, and $116/32oz bottle. Yes, you can buy it by the quart. But wait! Nearly every page advertises the permanent 20% discount code: thankyou. It works. A card that came with my first order offered a code for a free 30mL bottle as well.
Customization - You get the clear feeling that you can have it your way. On the selection page, nicotine is added in 2mg/mL increments from 0-12, then in 4mg increments up to 36. The PG/VG Ratio selection is just a little vague; other than Slim's Standard Mix (60PG) and 50/50 (that's mine), you can choose "More" PG/VG and "Max" PG/VG. The Flavor Level can be Standard (15%) or Heavy (20%), and Double (30%) is available for a little upcharge based on bottle size. Available "addons" include Sour, Menthol, Sweet cream, Sweetener, Smooth, Koolada, Crème la crème, and Ethyl maltol. A "Special Requests" box lets you know you can add any flavor or request a custom nic level...I suspect you could specify a custom PG/VG ratio here also, or remove a flavor from a blend. There's one more option available, but they don't like to talk about that here, so I won't (it's legal, though). And if you want to try something they don't already have, there's a page where you can Create Your Own E-Juice, using any five or fewer (non-signature blend) flavors on the site, plus optional addons.
They've also recently added a "Cloud Juice" line, with maximum possible VG using VG nicotine base (0-12mg strength), currently consisting of 10 different blends in 50mL glass bottles for $25 (before discount).
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Once I got warmed up, I started choosing, and my fantasy cart got a little top-heavy. I settled on 3 sample packs, and have tried out the first five flavors already. I like them all. Descriptions next post....
But they do have some interesting choices, and some I would love to try. Plus the price point is manageable. It's a bit daunting with the expansive menu, plus all of the extra add-on options. 
I got some cereal killa, snake's blood, wolverine and some vanilla milkshake with no koolada but added some cinnamon roll mmm.
