That's one thing I've definitely considered since I still have several, so I went ahead and got verified just in case. I gave a couple I didn't care for to a girl at work a while back. She loved em both. I'd give her more, but she's decided recently to smoke instead. Floored me.
Just to clarify: To do juice swaps you don't need verified status. No money changes hands for juice swaps.
Too bad about your friend at work. You can lead 'em, but if they just don't want to quit then nothing works.