- Apr 2, 2009
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By proposing this new regulation, FDA is trying to ensure that the agency can ban any e-cig product and can ban any marketing claim for an e-cig that it wants to ban, even if Cole's bill is enacted by Congress and/or even if the deeming regulation and/or Section 911 of the TCA (banning MRTP claims) is/are rejected by the federal courts.
While FDA's 9/8/11 letters sent to five e-cig companies made similar assertions (i.e. only FDA approved drugs can legally make smoking cessation or cigarette reduction claims), those letters were sent before FDA made the following statement in its April 25, 2011 announcement at
http://www.fda.gov/NewsEvents/PublicHealthFocus/ucm252360.htm
"The court held that e-cigarettes and other products made or derived from tobacco can be regulated as “tobacco products” under the Act and are not drugs/devices unless they are marketed for therapeutic purposes.
The government has decided not to seek further review of this decision, and FDA will comply with the jurisdictional lines established by Sottera."
By proposing this new regulation, FDA has decided to NOT comply with, and instead challenge, Judge Leon's 2010 ruling in Sottera vs FDA.
While FDA's 9/8/11 letters sent to five e-cig companies made similar assertions (i.e. only FDA approved drugs can legally make smoking cessation or cigarette reduction claims), those letters were sent before FDA made the following statement in its April 25, 2011 announcement at
http://www.fda.gov/NewsEvents/PublicHealthFocus/ucm252360.htm
"The court held that e-cigarettes and other products made or derived from tobacco can be regulated as “tobacco products” under the Act and are not drugs/devices unless they are marketed for therapeutic purposes.
The government has decided not to seek further review of this decision, and FDA will comply with the jurisdictional lines established by Sottera."
By proposing this new regulation, FDA has decided to NOT comply with, and instead challenge, Judge Leon's 2010 ruling in Sottera vs FDA.