blu begins selling new Pro Kit tanks and flavored e-liquids in UK

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Bill Godshall

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Kent C

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blu launches new Pro Kit tanks and flavored e-liquids for sale in UK
Vapour Cigarette, E-Cig Tanks, Vaping Kits - Pro Kit - blu UK
E Liquid UK, E Cig Liquid, E Juice UK - E Liquids - blu UK
How to Use blu Pro Kit - blu UK

Please note that I'm not endorsing these products, but rather pointing out that blu is now selling tanks and e-liquid, which is a very important development.

They went with simple flavor names - likely a result of the hearings ... though 'strawberry-mint' will still be used against them.

What will be interesting is if the deeming doc is as solid as some think, if (or how) they'll attempt SE for the Pro Kit. Other vendor might want to pick one up to see exactly how it is made, just in case it would happen to get SE approval. ...looks like a standard Kanger MT3/MT3S....
 

Kent C

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this is good news to keep things away from cigalike only regs

Don't know if that will be the case. They may attempt to try to prove substantial equivalence but there's nothing that they could use as a predicate product, imo, as long as the grandfather date remains at Feb 15, 2007. They could try to make the case of 'battery, coil, eliquid chamber' but don't know how that would go over, given some cigarettes/cigars that have failed to be accepted.
 

Bob Chill

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Not a bad price point at all and a half decent kit that will likely grow brand loyalty. I'm sure the biggest motivation was losing market share (stating the obvious). Even if the regs knock down this type of system in the US, Blu is global so I'm sure there's a good channel of distribution for years.

Plus, our biggest fears are losing tanks and bottled liquid. Big companies that can join the fight is a net positive. Good for Blu.
 

Sarin

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Nothing new here, they're simply responding to recent market changes with the majority of new users deciding on ego type batteries rather than the cig-a-likes and what a slow response it is! Liberty Flights and smaller vape shops are all over this market in the UK with Totally Wicked picking up the higher end consumer. The only development is that the have finally woken up and realised that money is in this type of ecig rather than the current rubbish that they sell. There is certainly no other motivation for it.

***Psychic prediction*** NJoy follow suit within 3 months!

The price is nothing special either, most starter kits in the UK are this price.

They're a company scrabbling for the scraps left in the UK ecig market and this won't save them! There is nothing new or innovative in any of their products and the liquids are "standard" flavours, i'd be surprised if they take off.
 
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Bill Godshall

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Although FDA officials (unless they come to their senses during the next two or three years) aren't likely to approve New Tobacco Product applications for bottles of e-liquid, Lorillard has more expertise, experience and money than any other e-liquid manufacturer (and I suspect Johnson Creek still makes most/all e-liquid for blu/Lorillard) to submit successful New Tobacco Product applications to FDA for e-liquid products.

Lorillard has led the scientific evidence campaign to prevent (so far) FDA from banning or limiting menthol in cigarettes, and Lorillard has already submitted at least several dozen SE applications to FDA (and has convinced FDA to approve several of its SE applications for subbrands of Newport cigarette, which Altria and Reynolds haven't yet achieved). Lorillard has an excellent regulatory compliance staff, who have (since 2009) attended all of FDA's tobacco regulatory meetings, and have submitted comments on dozens of FDA tobacco regulatory dockets.

Kent wrote

What will be interesting is if the deeming doc is as solid as some think, if (or how) they'll attempt SE for the Pro Kit. Other vendor might want to pick one up to see exactly how it is made, just in case it would happen to get SE approval. ...looks like a standard Kanger

I strongly doubt the FDA will change the February 15, 2007 grandfather date in the agency's proposed deeming reg (not only because its in the FSPTCA, but also because the FDA doesn't want to deal with hundreds or thousands of SE applications for different e-cig products).

Not sure when Johnson Creek started manufacturing e-liquid, but I began communicating and collaborating with Christian Berkey in 2009 when FDA banned e-cig imports.


Please note that the same e-cig manufacturers that will be submitting new product applications to UK MHRA (for approval as medicines) will (if the FDA issues a Final Rule for the deeming regulation) be submitting similar new product applications to the FDA (for approval as a tobacco product).
 
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Bill Godshall

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Kent C

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I strongly doubt the FDA will change the February 15, 2007 grandfather date in the agency's proposed deeming reg (not only because its in the FSPTCA, but also because the FDA doesn't want to deal with hundreds or thousands of SE applications for different e-cig products).

Not sure when Johnson Creek started manufacturing e-liquid, but I began communicating and collaborating with Christian Berkey in 2009 when FDA banned e-cig imports.

The FDA has said they don't have the authority to change the grandfather date. I agree. But I think it would be foolish for Blu not to try to get SE for the Pro Kit based on 'essentials' - batt, coil, tank... as long as they can afford it. And IF they do, it would behoove other vendors to attempt to copy their methods/applications, if that information is available. Whether the FDA would accept it as SE is another matter :)


Johnson Creek start.... from "Macfan" July 2008:
http://www.e-cigarette-forum.com/fo...5-how-do-i-get-nicotine-kick-3.html#post22490

"Well, actually I'm going to be starting a site dedicated to developing (and yes, selling) QUALITY smoke juices and nothing but smoke juice.... The brand is "Johnson Creek Original Smoke Juice" and once I have everything to the point that I really want it, I'll put up the site."

It was interesting to me at the time - after the clamp down of Customs in 2009, that Johnson Creek took that more seriously than any other vendor*. They changed formulations, and being a customer and fan of their 'Tennessee Cured' eliquid, there was a noticeable change in their eliquids and they lost many customers (including myself) at that time. There were a lot of 'complaining threads' at the time and a scramble to acquire any 'old inventory' that existed :)

* around that time,Totally Wicked also pulled in premium eliquid maker - Decadent Vapours, and also attempted to redefine 'ecigarette' to 'nicotine inhaler'.
 

Bill Godshall

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Kent wrote:

But I think it would be foolish for Blu not to try to get SE for the Pro Kit based on 'essentials' - batt, coil, tank... as long as they can afford it. And IF they do, it would behoove other vendors to attempt to copy their methods/applications, if that information is available. Whether the FDA would accept it as SE is another matter :)

If FDA issues a Final Rule for its proposed deeming regulation, Lorillard/Blu would not waste its time or money submitting an SE application to FDA for its e-liquid products, but rather they are likely to submit New Tobacco Product applications for them.

Since all applications submitted to FDA are considered proprietary information, FDA will never make them public, so none of Lorillard's competitors will know what Lorillard submits to FDA.
 

Kent C

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Kent wrote:



If FDA issues a Final Rule for its proposed deeming regulation, Lorillard/Blu would not waste its time or money submitting an SE application to FDA for its e-liquid products, but rather they are likely to submit New Tobacco Product applications for them.

Since all applications submitted to FDA are considered proprietary information, FDA will never make them public, so none of Lorillard's competitors will know what Lorillard submits to FDA.

Thanks on that last bit - that's understandable. However if such a product was accepted, other vendors might have a case for theirs.... but likely not the money to prove it.

My understanding (I may be wrong) is that even new products have to have a predicate product and then have to show SE to that. That's basically what my comments were about. Taking a cigalike as a predicate and showing the 'eGo-type' "Pro" is SE by 'essentials' of batt, coil, tank.
 

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I strongly doubt the FDA will change the February 15, 2007 grandfather date in the agency's proposed deeming reg (not only because its in the FSPTCA, but also because the FDA doesn't want to deal with hundreds or thousands of SE applications for different e-cig products).

That's okay, the black market can handle whatever FDA isn't willing to regulate. With thousands of products now available, I think dozens will have zero issue going to a market where the demand is clearly high. While hundreds of others will have a problem going that route. But "we the people" (via Congress) could've changed that date to level the playing field and to regulate in a reasonable manner. FDA didn't want to, and so black market became the foreseeable option that made most sense given lack of willingness to be reasonable.
 

AgentAnia

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Maybe it's too early in the production cycle to be thinking about this, but from what I see on the Blu UK website, they're offering the Pro kit, but no separate replacement clearos, and no mention at all of replaceable coils for the clearo. Does this mean that when the original coil is spent, I'd have to purchase a whole other starter kit?

A new user might not think of this, but that naivete won't last for long, IMO.
 

Kent C

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Maybe it's too early in the production cycle to be thinking about this, but from what I see on the Blu UK website, they're offering the Pro kit, but no separate replacement clearos, and no mention at all of replaceable coils for the clearo. Does this mean that when the original coil is spent, I'd have to purchase a whole other starter kit?

A new user might not think of this, but that naivete won't last for long, IMO.

From their FAQ on that point:

When should I replace my clearomiser?

When you start to get a burnt taste this means your wick is starting to burn out. Time for a new clearomiser. This time will vary depending on your personal use and type of e-liquid you're vaping but our tests show that a new clearomiser will last around 3000 puffs.





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AgentAnia

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From their FAQ on that point:

When should I replace my clearomiser?

When you start to get a burnt taste this means your wick is starting to burn out. Time for a new clearomiser. This time will vary depending on your personal use and type of e-liquid you're vaping but our tests show that a new clearomiser will last around 3000 puffs.

Yes, I saw that. But nowhere on their website do they offer replacement clearos. (Or am I missing something?)
 
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