Why not?
Simple. Money.
Smoking rates are reducing year after year. The cessation methods vary plus more smokers are dying than new smokers being created. vaping is a new stream of users to continue sales after cessation.
Next factor is margins. In Toronto Canada, a pack of cigarettes is $10-15 depending on size, brNd and store. BT probably gets no more than $2 of that when you back out retailer markup and insane taxation.
A BT pod, the Vype ( Vuse in the US) sells pods for $6.50 each (2 pack for $13) which does not have several hundred percent excise and sin taxes. Only sales tax which was not added here. BT is probably taking $3-4 of that $6.50.
So why would they kill vaping?
Simple. Money.
Smoking rates are reducing year after year. The cessation methods vary plus more smokers are dying than new smokers being created. vaping is a new stream of users to continue sales after cessation.
Next factor is margins. In Toronto Canada, a pack of cigarettes is $10-15 depending on size, brNd and store. BT probably gets no more than $2 of that when you back out retailer markup and insane taxation.
A BT pod, the Vype ( Vuse in the US) sells pods for $6.50 each (2 pack for $13) which does not have several hundred percent excise and sin taxes. Only sales tax which was not added here. BT is probably taking $3-4 of that $6.50.
So why would they kill vaping?