I think you're right @UncLeJunkLe. According to a very brief Google search it's actually somewhat comparable to steel: "The electrical conductivity of titanium is 18 MS/m, the electrical conductivity of stainless steel ranges between 10-50 MS/m, and copper has an electrical conductivity of 100-400 MS/m." (source). So the previous article I read was misleading.
In light of that, I don't think it's a good choice for this application.
After all, while it may not be a good conductor for electrical applications, many do use it for vape coils.