Well supposedly that's what is supposed to be going on, but I know in the past fest has been busted wrapping junk cells and even seconds.
Several now have exploded through the years, and true imr batteries just don't do that.
There was a post here just a few weeks ago where one blew up in a mod after being shorted.
As in recent cases with 18650's efest has released several cells with next to impossible outputs. Higher even then any of the known brands we can't get 35 amp cells anymore, yet they claim to have produced a 38 amp cell.
I don't feel safe trusting a company so willing to make dubious claims to increase sales.
On the other hand several times I have come across info speculating that AW actually underrates cells and that's what makes them seem superior.
If I take a 2500 man 25 amp cell and tell you its 2100 at 20 amps you'll swear its the best 20 amp battery ever with really good runtime. So in that respect, trick marketing can work both ways