I think another option to consider are bumper stickers. They can be bought for about a buck in quantities starting at around 250. Get a bit less expensive as quantities go up, but not significantly. We wouldn't be able to mark them up as much for CASAA as tee shirts, but it would add another option of something people could buy.
Slogans would have to be shorter than for tees because space is limited, but I think with all the input I've seen here that would not be a problem!
What do you think?or
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That's a great idea - bumper stickers are probably going to be seen/noticed more so I think they could be really effective at reaching smokers who have not heard of ecigs.