Lorillard to Ramp up Investment Behind Blu eCigs

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frosting

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This is good news for us in a way. Lorillard can pull the strings to make sure the US at least keeps vaping legal. Beyond that, the water is still unseen what else may happen because of their involvement. My hope is it will stay benevolent. There's so many small mom and pop's that don't need anymore hassles and are working hard enough to keep their operations just running smoothly as is.

What will be difficult to Lorillard to understand is some customers will just try other options. Electronic cigarettes become a hobby in a way traditional cigarettes never were. Lorillard, and other big tobacco companies depend upon brand loyalty, they have for at least 100 years. That's where they need to rethink their position. Offer upgraded products, more flavors instead of just trying to silence competition. The nature of some of their customers is going to be to try something else besides blu.Once their customers realizes their technology isn't up to par thats where i fear Lorrilard may get nervous and chose harmful actions their own customers will resent.

+ Blu.... is still lying about the ability of their cartomizers or "cartridges" Never ever have I filled a cartomizer to have it last all day, ever. They're still saying a cartridge lasts equal to a pack of cigarettes. Customers will discover this lie, and that lie will inspire them to research what else is available to them. Just a thought.

Silly Side-note:The other day I was trying to explain to my great aunt who's in her mid 70s who had never even heard of such a thing what vaping was all about and there popped up a Blu commercial. That really helped me out a lot lol
 
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