I'm actually really interested in the Jantystick, it looks like a USB drive, I really like that idea. keep it on a lanyard around the neck, subtle, and portable. If it's any decent and I'm not the only one who thinks this (and I'm not confused about what the image is), then this could be an evolution of e-smoking. Initially, they look like cigarettes, because that is what we are used to, that is what we know and want. But now the e-cigs can find their own place, evolve on their own independently of their origins.