New Njoy film short.

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TyPie

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I really liked the advocacy notes sprinkled throughout the video. Nicely done.

Otherwise, nice visuals and overall a good video, but the whole "artiste" attitude is really not my style...

My thoughts as well. I can also do without the marketing style in an apparent effort to create illusions of 'vapor connoisseurs', or 'vapor cognoscenti', so-to-speak.
 

Uma

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Fantastic! Loved it. Good for them, they certainly have my full blessings. I feel they expressed the artists creations and expressions quite beautifully. It really is an art, to capture the various notes, like a fine wine, or meal, and they did a great job expressing this.
Be sure to watch Phil Busardo's interview with Njoy Geoff too. More is on the way. :)
 

Nate760

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NJoy has, in my view, accomplished a fairly impressive feat over the course of the past six months: they've completely changed their corporate philosophy, in a way that actually appears genuine and not contrived. They probably have some work left to do in order to win back the respect of the vapers and vaping advocates whose enmity they earned (for good reason) with their previous antics, but they're certainly off to a good start.
 

Oliver

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NJoy has, in my view, accomplished a fairly impressive feat over the course of the past six months: they've completely changed their corporate philosophy, in a way that actually appears genuine and not contrived. They probably have some work left to do in order to win back the respect of the vapers and vaping advocates whose enmity they earned (for good reason) with their previous antics, but they're certainly off to a good start.

Interestingly, my impression is that there has been no change in corporate philosophy at all. Njoy, from the top, believe they can "end the use of combustable tobacco" - this is (I'm informed) their corporate mantra, as it were.

They believed they'd do this by developing the perfect disposable. But they've undergone something of an epiphany that the flavors and open vapor systems are as important, if not more important, in migrating smokers away from tobacco.

I applaud them for their change in perspective, and am very glad they're firmly in our camp now. Very glad indeed.
 

Nate760

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Interestingly, my impression is that there has been no change in corporate philosophy at all. Njoy, from the top, believe they can "end the use of combustable tobacco" - this is (I'm informed) their corporate mantra, as it were.

Maybe it would be more apropos to say they've adopted a different set of tactics in pursuit of the same strategic goal.
 

Stosh

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Interesting concept coming from a major player in vaping and nice to see them react to where vaping may be headed.

That said, watching the video I noticed everyone seemed to be using mech mods, likely sub-ohm setups and blowing clouds. Nice if that's what the manner you wish to vape, not sure Njoy is very familiar with that product category.

I certainly hope they expand their offerings also, as none of the flavors presented would be of any interest to me for a purchase...but that's due to my own vape flavor preferences.
 

edyle

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They're just following the money.
People don't keep buying expensive cigalikes over and over again; they might start out using cigalikes, and once they see it works they invest in refillable systems.

The market has changed from recurrent sales of tons of tobacco, to recurrent sales of tons of eliquid.
 

Nate760

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I certainly hope they expand their offerings also, as none of the flavors presented would be of any interest to me for a purchase...but that's due to my own vape flavor preferences.

I really like their blood orange flavor a lot, and the other fruit offerings are pretty good as well (my wife especially enjoys the peach tea; she's still a fairly new vaper, but that's her go-to liquid as of right now). The rest of the ones I've tried mostly range from tolerable to decent. But for their first foray into the product class, they could've done a whole lot worse.
 

Kent C

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Absolutely, I realize that I'm a DIY snob....nobody can make a flavor as good as mine...:2cool:
Their Single Malt Scotch flavor is inviting, but $8 for 10mL has kept me from ordering....(yet)...:blush:

Not that it's a big thing for me - I also DIY and know what's in my juice.. (without doing a search), wondering if Njoy has had contact with AEMSA or ECITA....
 

smacuser

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    If I'm not mistaken, those look like VaporSharks with Nautilus tops at the table and in Geoff's hand in the Busardo video.

    Geoff had a lot of interesting thing to say and I look forward to seeing the Njoy name, again, come up on our side.

    I'll say I am interested in the Sambuca Sun, since GLV is one of my go-to vendors.
     
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