PV Ad Campaign Ideas

[Brutus Buckeye]

OK I posted this in the general forum, lots of views but 1 response! LOL So thought I would come to my Crew for ideas.

My daughter-in-law is needing to do an ad campaign in school for a product or service. I suggested doing it for the PV (e-cig) devices and she is considering this strongly.

What I would like is input from everyone here on what would we like to see as a group in an ad campiagn. Maybe we can stir some good ideas to get something going. What needs to be out there for the public to know and understand. They are getting bombarded with mis-information from the FDA and other talking heads.

Any input would be greatly appreciated.​

 

[Bluesun62]

Great Idea Brutus. Here are some off the top of my head.

1. That the PG and VG are food based and NOT anti freeze.
2. That there is little or no second hand nic.
3. That it is vapor and not smoke that they produce.
4. ....I'll come back when I think of number four....lol

 

[Riverwolf]

It has helped thousands of hard headed stubborn individuals to QUIT SMOKING!!! I alone caused phillip morris' stock to drop......LOL

 

[Rosco]

that EVERY person who was able to quit smoking from using a PV is now healthier.
I'll be back with more after AG remembers #4 and I wake up.

 

[AlmightyGod]

Cost savings, if you don't blow all your money buying mods and accessories.
Ease of use. Many different models available.
The number of chemicals in analogs vs eliquid.
The ability to step down nic levels without compromising flavor.

I'm sure I'll think of more, but it's still early.

 

[vapspaz]

Ok.... You asked for it. lol

Take all the above information and more and then add it as a narrative background in a TV commercial.
A TV commercial you ask???? Here it is.

The backdrop is a busy NYC street with people rushing around and as the camera pans the street it stops and zooms in on a gorgeous blonde woman dressed in a very nice business suite skirt kinda outfit. The woman is walking her dog which looks like Spud McKenzie’s twin brother. The camera then pulls closer to reveal that the (well educated and successful) woman is not smoking a cig but in fact a new state of the art electronic personal vaporizer! (Do NOT refer to them as an electronic cigarette). At this point in the commercial is when the narration could be talking about how smart it is to vape and the health benefits. Then the camera zooms out a little and standing next to the woman is a goofy looking guy puffing away on cigarette and then the camera slowly drops down to show the woman’s spud McKenzie dog taking a leak on the guy’s leg. The commercial then fades into blackness with no audio and the words....

DO IT FOR YOUR LITTLE BUDDY

DO IT FOR YOURSELF​

There you have it. A campaign with good solid facts, some humor, a hot chick (to get men’s attention) and a cute doggie (to get woman’s attention).
The one thing that would make it even better is to replace the goofy guy with Nancy Pelosi.

 

[Brutus Buckeye]

I like it vap, will pass this along! LOL