I agree....it's gotta be tough when you're running a small business that wants to grow all of a sudden.
It's especially frustrating with this particular business....to grow it in order to handle this capacity demand.....takes $$$. So, normally you invest the required $$$ to grow your business....meet demand and are now operating at a new level....it's the normal progression of a successful business.
However.....Investing more money is quite a gamble right now....with the pending FDA stuff....who knows....it may become illegal for you to sell your #1 product! That invested money goes "POOF"......so what do you do?
You hit the nail right on the head buddy. Perhaps going into business with a much larger player and getting a healthy cut from sales would be a better route. Everyone gets their juice and Ben and Christie have peace of mind and more freedom to create new flavors and or do whatever they want really.