In some fairness, a journalist, even a science and medical journalist, has only so much experience to plow through detailed medical articles and compare different papers with differing conclusions to decide what may be the most accurate data. This stuff is important to us, but this is just one of many stories they will cover.
In the beginning of August, the WHO came out with a series of positions papers in opposition to vaping. Arguments included lack of long term information of toxicity, the fact there are still some toxic agents in vapor (which there are, regardless of comparisons with cigarettes), underage use, and even a lack of definitive evidence they even work for smoking cessation (and there are not a lot of studies specifically addressing that, only one well regarded one published earlier in the summer showing a 22% quit rate vs. ~10% with either NRT or rx meds, meaning it still didn't work for the large majority who tried it). The WHO is a big bureaucracy, bigger than the CDC or even the FDA, and their policies are what many countries will follow bowing to their expertise. How many journalists are going to sit down and type "the WHO got it all wrong and are idiots." Even if some journalist did, at that point it's an opinion piece not a news article.
If a journalist has that package in hand, they're going to report it. They may get quotes from experts on both sides (I know Michael Siegel in Boston has been one talking head in favor of vaping for a long time) but then they have to leave it at that as they can't say "in our expert opinion, these folks are right and these are wrong" because they're not experts.
A recent poll out of Harvard found only 1 in 4 Americans think vaping can work for smoking cessation, and half thought them more harmful than cigarettes. They also thought the herb flower stuff was safer than vaping (pretty ironic in light of the recent spate of respiratory failure in young users of these alternative products in a vaporizer). It's not the job of journalists to get out and change those minds. It's ours. And apparently we vapers, either ourselves or our lobbying public relations groups like CASAA and VTA, haven't been controlling the message well. You really can't dump it all on journalists.
You make your own mods? Good skill set. I may visit.